Online clothes reviews give ‘love that dress’ new clout
By James Covert
The Wall Street Journal Europe
08 Dec 2006
than 350 customer reviews a day since it began posting them in September, fueled partly by contests for gift-card giveaways offered to reviewers. The result has been “a very engaged customer,” Mr. Sachse says. Apparel reviews are taking off now in... read more...
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